In 2002, Britannia lovingly baked a Treat for little pranksters. An irresistible range of yummy, creamy biscuits to fuel their tricks. For over a decade, kids have hatched many a clever conspiracy to bite into a Treat. Its lip-smacking flavors, cool shapes, and soft cream famous with the kids and in the market.

Jimmy and Jammy come together to give you a twin Treat of Masti Cream and Naughty Jam in a pack of Treat Jim Jam. The combo of thick vanilla or cunning chocolate cream sandwiched between crisp biscuits, topped with a dollop of Jam and sugar crystals, makes Jim Jam the king of the Treat range.